Rotorua Visitor Population Dashboard

Enabling better understanding of the visitor population


Knowing what the daily visitor population in Rotorua is and the seasonal variations of peaks and troughs throughout the year, is important to businesses targeting their product offering and managing their staff scheduling.

The Rotorua Visitor Population Dashboard below uses data sourced from mobile phones polling off cell towers.

If you have any questions or feedback, please contact us at insights@rotoruanz.com 

Rotorua Visitor Population Dashboard

Data source: Vistr, Visitor Volume Estimates (VVE)

  • This Rotorua-specific dashboard reports the average daily visitor population for a given time period. Data is reported by Time of Day (Daytime or Overnight), Market (Domestic, International or Total), and Date (Month, Annual, Holidays or Events).
  • Click on the page tabs below to move between dashboard pages and then click the drop-down arrows in blue boxes to make user selections.